Is really simple.
All you need is to narrow down your market, make your market smaller and then ask the question: am I best for the market I have selected? If the answer is no, further narrow down.
Thursday, June 03, 2010
Remarkable in Dubai, anyone?
Can you market a remarkable company? Yes absolutely.
Can you market a crappy company? No, absolutely not.
Today, marketing is no longer about one way communication (bye bye ad agencies).
Today marketing is mass to mass conversations.
The business who understands this, knows that he needs to be remarkable in order to create and grow fanbase (followers).
Which are the remarkable companies in Dubai? Hard question to answer, isn’t it?
Can you market a crappy company? No, absolutely not.
Today, marketing is no longer about one way communication (bye bye ad agencies).
Today marketing is mass to mass conversations.
The business who understands this, knows that he needs to be remarkable in order to create and grow fanbase (followers).
Which are the remarkable companies in Dubai? Hard question to answer, isn’t it?
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